Singles Canada makes a hit out of “Dating Susan Boyle”Scottish singing sensation Susan Boyle, whose audition into “Britain’s got Talent” broke YouTube viewing records, has “found love” in a humorous ad by SinglesCanada.com Boyle’s singing talent got her all the way to second place in the TV talent show “Britain’s Got Talent”, but it was her first appearance in the show that endeared her to millions. A bubbly, overenthusiastic Boyle engaged in some awkward hula dance moves and confessed to having never been kissed before wowing the audience with a heart-stopping rendition of “I Dreamed a Dream” from Les Misérables. This clip was viewed over 2.5 million times in its first 72 hours on YouTube. The Canadian dating site produced a cheeky ad in which they pretend to find Susan’s soulmate in her homeland of Scotland. In the Singles Canada ad, a lovelorn Scottish lad sits in a pub and rejects the advances of several attractive (and not so attractive) women who approach him; he is not interested in any of them because “they are not Susan.” The lad joins Singles Canada and finds Susan’s profile in it, and the ad ends with a shot of them walking in the park hand in hand and Susan doing her now famous hip twirls, with the tagline “There’s someone out there for everyone.” The ad itself has been a YouTube success – if on a very different scale than Susan’s, – gathering over 10,000 views in its first few days. Patsy Copus, founder and CEO of Singles Canada, explained the aims of the site: “Singles Canada was founded so Canadian singles could meet local singles with similar interests and desires. We are always thrilled to hear the true stories of couples who have met because of my service.” Singles Canada is one of Canada’s oldest sites, and it has gathered over 3 million dating profiles since its creation in 1998 – none of them belonging to the real Susan Boyle, of course, although she would be most welcome if she were interested in dating a Canadian. About the Boyle spin-off ad, Copus said, “The purpose of the video wasn’t to be off-the-wall or outrageous, but to use humor to demonstrate how bad the bar scene can be and how quick it is to post a dating profile and get a response. Susan Boyle seemed to be the best example of a person who should use an online dating service. Singles Canada has been contacted by many viewers asking if there will be a sequel. It was a lot of fun to film so we just might do more.” |
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2 Customer Reviews of “Singles Canada makes a hit out of “Dating Susan Boyle””
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Jessie Robee wrote on June 12, 2009
Kudos to this website, what a great video done in very good taste. It is true there is someone out there for everyone. Hopefully one day Susan will find her 1 in a million and singlescanada.com might not be a bad start.
Gail Morrison wrote on June 12, 2009
My friend told me about this video, it was very well done. It shows how easy it is to use an online dating service, and yes there were some not so attractive women who approached the guy in the bar..hehe it was funny I nearly lost the pun “A boy named Sue”
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